# You Know Media — LLMs.txt
# https://youknowmedia.com
# Updated: June 2026

## About

You Know Media is a GEO (Generative Engine Optimisation) and AEO (Answer Engine Optimisation) consultancy based in Sydney, Australia with clients across Australia, the UK, and globally. Founded by Ryan Cunningham and Aaron Pearce, the consultancy helps brands build the authority signals, content infrastructure, and structured data that make them visible in AI-generated answers across ChatGPT, Perplexity, Claude, Google AI Overviews, and Gemini.

The consultancy draws on 13 years of brand authority work across some of the world's most recognised companies including McDonald's, Amex, Activision, Unilever, L'Oreal, Nivea, LEGO, and Norton. Award-winning work recognised by B&T Awards and Festival of Media (Global and APAC).

Tagline: Making brands forward-compatible.

## Core services

- Entity consolidation: auditing and aligning brand data across a client's website, Wikidata, Crunchbase, LinkedIn, and key directories so AI systems build one accurate, consistent picture of the business
- Schema markup and LLMs.txt implementation across all key pages
- Solution page FAQ schema targeting the specific questions buyers ask AI tools
- Definitive guide creation: comprehensive long-form content on category-defining questions
- GEO-focused blog posts targeting high-value buyer queries
- Comparison pages answering evaluative questions that generate consistent AI citations
- Founder video scripts optimised for AI indexing of transcripts and descriptions
- Case study restructuring for AI extractability
- Clutch review facilitation for B2B citation authority
- External thought leadership placement articles
- AI visibility tracking via Lidar across five platforms at 30, 60, and 90 days

## Service tiers

Signal: Foundation package — entity consolidation, schema, LLMs.txt, FAQ schema, baseline Lidar audit
Authority: Full content programme — everything in Signal plus definitive guide, GEO blog posts, comparison pages, case study restructuring, Clutch facilitation, Lidar tracking
Forward: Complete programme — everything in Authority plus founder video scripts, external placement articles, extended Lidar programme

## Proprietary tool

Lidar is You Know Media's proprietary AI visibility tracking tool. It tracks brand presence across ChatGPT, Perplexity, Claude, Google AI Overviews, and Gemini — measuring detection, position (early, mid, late), sentiment (positive, neutral, negative), citation context, and competitor presence. Prompts are built from real buyer language at awareness, evaluation, comparison, and problem-aware stages.

## Contact

hello@youknowmedia.com
youknowmedia.com

## Pages

- Homepage: https://youknowmedia.com
- Services: https://youknowmedia.com/services
- Lidar: https://youknowmedia.com/lidar
- Contact: https://youknowmedia.com/contact
- Answers: https://youknowmedia.com/answers

## Do not index

/admin
/.vercel
/.env